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Internet & New Media


Advertising Age: DigitalNext

  • newUnreasonable Expectations Endanger CMOs

    Unreasonable Expectations Endanger CMOs

    Own the customer experience. Represent the voice of the customer. Uncover data-driven insights and implement tactical solutions based on those findings. Create a brand. Understand an ever-changing digital landscape. Launch ad campaigns. Manage market…
    - 10 hours ago, 17 Aug 17, 9:34am -
  • More, More, More: Winning the Race to Make Enough Content

    More, More, More: Winning the Race to Make Enough Content

    Credit: Illustration by Mary Ellen Forte/Ad AgeTwenty years ago, "content" was something we paid for, and so we savored it. We'd take time to flip through the magazine for which we had just paid $4.00.Today, content is increasingly free, thanks to ch…
    - 2 days ago, 15 Aug 17, 12:53pm -
  • Passwords: What if Everything You Know Is Wrong?

    Passwords: What if Everything You Know Is Wrong?

    Every time there's a notable cybersecurity breach, someone (even me) writes a comprehensive primer on the proper way to create "secure" passwords. Lather, rinse, repeat. Until a few years ago, everyone (including me) based their password advice on a…
    - 3 days ago, 14 Aug 17, 9:40am -
  • Save the Banner, Ditch the Click

    Save the Banner, Ditch the Click

    While there are some standout exceptions, the banner ad has seen better days. Although it was once a bona fide breakthrough in marketing, issues like banner blindness, ad blocking and poor performance have brought ROI into question. Add the fact that…
    - 7 days ago, 10 Aug 17, 11:14am -
  • Nuber: The End of Uber and Central Authority

    Nuber: The End of Uber and Central Authority

    A recent study found that "drivers were finding ways to trick the algorithms that Uber uses to control them to cancel fares they didn't want and to avoid the unpopular UberPOOL." The same study found that drivers "also organise mass 'switch-offs' so…
    - 10 days ago, 7 Aug 17, 9:47am -
  • P&G'S $140 Million Lesson on Transparency

    P&G'S $140 Million Lesson on Transparency

    The industry had a seismic reaction to the news that Procter & Gamble slashed digital ad spend by $140 million last quarter, and did so without any negative impact on their business results. P&G cited brand safety and "largely ineffective" ads as the…
    - 14 days ago, 3 Aug 17, 12:19pm -
  • Opinion: Vote No on the SAG/AFTRA Deal. Here's Why

    Opinion: Vote No on the SAG/AFTRA Deal. Here's Why

    Considering that we're living in the "Platinum Age of Video Production," the tentative new SAG/AFTRA contract is an insultingly bad deal for rank-and-file Guild members. Before I get into specifics, I want to make it clear that I do not have a dog in…
    - 16 days ago, 2 Aug 17, 2:00am -
  • Why 'Dark Data' is the Key to Better Serving Customers

    Why 'Dark Data' is the Key to Better Serving Customers

    Why did Under Armour recently purchase MapMyRun? Why did IBM acquire Weather.com? Both wanted to understand their audiences and, in turn, develop a better and more profitable product.But marketers don't have to acquire disparate businesses to reap si…
    - 16 days ago, 1 Aug 17, 2:07pm -
  • Confused by VPAID vs. VAST? There's a Clear Choice in Video Ad Standards

    Confused by VPAID vs. VAST? There's a Clear Choice in Video Ad Standards

    The first iPhone was released 10 years ago, drastically shifting the way consumers receive and interact with content. A decade later, marketers are still adapting to new mobile trends. Adults in the U.S. log almost two hours a day using video-related…
    - 21 days ago, 27 Jul 17, 12:29pm -
  • Should You Automate Your Instagram Marketing?

    Should You Automate Your Instagram Marketing?

    If you're halfway through the year and your 2017 Instagram goals are starting to feel a bit too ambitious, bots may sound like a good answer.Instagram automation tools help tons of accounts reach new audiences with algorithms that target users using…
    - 23 days ago, 25 Jul 17, 4:22pm -

AllThingsD: News

Digital Trends

  • newJust in time for school, here are the eight best Bluetooth speaker deals
    Wireless speakers are perfect for sharing your music with friends or for creating a compact desktop music setup. Here are our eight favorite Bluetooth speaker deals that can save you up to $279.The post Just in time for school, here are the eight be…
    - 18 mins ago, 17 Aug 17, 6:48pm -
  • newDetails emerge from the Apple-Aetna meeting about the Apple Watch
    Want an Apple Watch? You may want to talk to Aetna. According to a report from CNBC, Apple and the insurance company held a number of "secret discussions" last week about making the wearable accessible to Aetna customers.The post Details emerge from…
    - 51 mins ago, 17 Aug 17, 6:15pm -
  • newMarvel’s ‘The Defenders’ review
    Marvel's long-awaited miniseries that brings together Daredevil, Jessica Jones, Luke Cage, and Iron Fist premieres in August, but we got an early look at the first half of the show's debut on Netflix. Here's The Defenders review you've been waiting f…
    - 1 hour ago, 17 Aug 17, 5:50pm -
  • newHarvard’s new self-healing rubber could mean the end of the road for flat tires
    Harvard scientists have developed a new type of rubber which, in addition to being as tough as existing rubber, can self-heal in the event that it gets a puncture. Wave goodbye to flat tires!The post Harvard’s new self-healing rubber could mean th…
    - 1 hour ago, 17 Aug 17, 5:43pm -
  • newMisplaced gold nanoparticles could reveal if your 3D printer was hacked
    3D printer hacking is a real thing -- and can have serious consequences. Scientists from Rutgers University and the Georgia Institute of Technology have come up with a smart test to help fight it.The post Misplaced gold nanoparticles could reveal if…
    - 1 hour ago, 17 Aug 17, 5:42pm -
  • newAlamo Drafthouse theaters will show ‘Blade Runner: The Final Cut’ in 4K
    With the impending release of Blade Runner 2049, it's a good time to rewatch the original. Alamo Drafthouse Cinema will give audiences a chance on August 31, showing Blade Runner: The Final Cut in 4K resolution.The post Alamo Drafthouse theaters wil…
    - 1 hour ago, 17 Aug 17, 5:42pm -
  • newTWB Podcast: Apple Oled TV rumors, iOS 11 ‘Cop Button’ and Bio-Robotics
    Apple OLED TV rumors are heating up. Could this development come on the heels of their $1 billion investment in original content? We'll also discuss the iOS 11 'Cop Button', bio-robotics and much more.The post TWB Podcast: Apple Oled TV rumors, iOS…
    - 1 hour ago, 17 Aug 17, 5:40pm -
  • new‘The Jetsons’ live-action reboot from Robert Zemeckis in the works at ABC
    The Jetsons are coming back, and this time, they'll be more three-dimensional. ABC has a live-action reboot in the works, with Back to the Future director Robert Zemeckis executive producing.The post ‘The Jetsons’ live-action reboot from Robert…
    - 2 hours ago, 17 Aug 17, 5:33pm -
  • newEarly talks on Obi-Wan Kenobi Star Wars spinoff film are reportedly underway
    Director Stephen Daldry is reportedly in early talks with Lucasfilm to begin production on a stand-alone Star Wars film centering on one of the franchises most beloved characters: Obi-Wan Kenobi.The post Early talks on Obi-Wan Kenobi Star Wars spino…
    - 2 hours ago, 17 Aug 17, 5:25pm -
  • new2018 Ford F-150 first drive review
    In our 2018 Ford F-150 first drive review, we learn that Ford adds new technology to the same impressive mix of power, payload and reliability, but the dizzying array of options can be both confusing and very, very expensive.The post 2018 Ford F-150…
    - 2 hours ago, 17 Aug 17, 5:17pm -

GeekWire

MIT Technology Review: Web

npr: Digital Life

Emergency Comeback
Emergency Comeback
Emergency Comeback
Emergency Comeback

Revision3

    The Next Web

    • newReddit’s rolling out native video — anticipate more ads

      Reddit’s rolling out native video — anticipate more ads

      Reddit today announced it was rolling out a native video player, meaning Reddit users can upload their footage directly to the site as opposed to an outside service. Redditors will be able to upload videos up to 15 minutes in length, and 1 GB or less…
      - 40 mins ago, 17 Aug 17, 6:26pm -
    • newBitcoin surges to record high $4,500 — but is the bubble about to burst?

      Bitcoin surges to record high $4,500 — but is the bubble about to burst?

      Bitcoin today reached an all-time high, surging past $4,500 for the first time. The cryptocurrency has more than quadrupled in value since December, and experts are beginning to get nervous. Peter Schiff, a longtime opponent to the idea that cryptocu…
      - 50 mins ago, 17 Aug 17, 6:16pm -
    • newThe LG V30 is shaping up to be a serious Note 8 competitor

      The LG V30 is shaping up to be a serious Note 8 competitor

      LG has always been a bit of an oddball when it comes to smartphone design. Sometimes its designs are too wacky for the mainstream, others they’re too boring. Even the G6, which uses the oh-so-common metal frame and glass back look, was somewhat res…
      - 1 hour ago, 17 Aug 17, 5:39pm -
    • newNostalgia isn’t doing the gaming industry any favors

      Nostalgia isn’t doing the gaming industry any favors

      Gaming (and gamers, for that matter) seem to be obsessed with reliving the past. The nostalgia bubble is strong right now, but when it bursts, it might harm the industry as a whole. Unless you’ve been living primarily for the indie releases, you mi…
      - 3 hours ago, 17 Aug 17, 4:21pm -
    • newFord’s CEO is ready for the driverless car future: Are we?

      Ford’s CEO is ready for the driverless car future: Are we?

      Ford is one of the oldest automobile manufacturers in the world, and possibly the most forward-thinking. Its CEO is serious about leading the competition, when it comes to the autonomous vehicle-powered future of transportation. When the 114 year old…
      - 3 hours ago, 17 Aug 17, 3:50pm -
    • newFacebook will now bury clickbait video and fake ‘play’ buttons

      Facebook will now bury clickbait video and fake ‘play’ buttons

      Facebook has been doubling down on fighting clickbait articles in the past year, but now the company is addressing video clickbait too. One of the more popular ways spammers trick people is by using a fake play button. It’s a simple enough strategy…
      - 6 hours ago, 17 Aug 17, 1:25pm -
    • newNewton arrives on Windows to help clear your inbox

      Newton arrives on Windows to help clear your inbox

      If you’ve ever thrown your arms up in despair over your email inbox Newton is the app for you. The company today released its popular email app on Windows, making it available for a large portion of the business world. Newton tries to simplify ever…
      - 6 hours ago, 17 Aug 17, 1:11pm -
    • newInstagram’s new Direct replies are basically threaded messaging for photos

      Instagram’s new Direct replies are basically threaded messaging for photos

      Instagram’s Direct messages are becoming a bit more powerful. Following the addition of threaded conversations earlier this week, you can now directly reply to specific individual photos or videos shared with you with your own media Basically, when…
      - 6 hours ago, 17 Aug 17, 12:51pm -
    • newBarely into Beta, Sansar is already making social VR look good

      Barely into Beta, Sansar is already making social VR look good

      What now feels like a very long time ago (it was in fact only April 2016, but VR has come a long way since then) I met Linden Lab CEO Ebbe Altberg at their San Francisco HQ to chat about what was then called “Project Sansar”, their ambitious soci…
      - 7 hours ago, 17 Aug 17, 11:44am -
    • newxHamster solicits Netflix with offer to produce next season of Sense8

      xHamster solicits Netflix with offer to produce next season of Sense8

      xHamster wants to get in on the action… the Netflix action. The pornography heavyweight has extended an offer to the popular streaming service to produce the third season of its original sci-fi drama series Sense8. The proposal comes a few weeks af…
      - 7 hours ago, 17 Aug 17, 11:37am -

    Wired: Webmonkey

    Janine Just Inc.

    About PopMuse

    A curated aggregation of musings from across the land and of different subject matters for the scanoholics.