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Forrester: eBusiness & Strategy

  • Alexa, How Do I Fix Healthcare?
    Disruption is Bringing Much Needed Innovation to Healthcare Disruption is not new to healthcare, but the entrance of established brands from other industries signals a level of disruption that hasn’t been seen before. Healthcare Organizations take…
    - 20 days ago, 25 Jun 18, 11:38pm -
  • Why AT&T’s Acquisition of AppNexus Is A Big Deal
    The rumors were swirling during the Cannes Lions Festival last week, though I don’t think I expected it to happen so fast. But it did. Yes, AT&T has acquired adtech company AppNexus, in news confirmed today. Here are the headlines, from my point of…
    - 20 days ago, 25 Jun 18, 6:30pm -
  • “That’s Not My Job”: I&O’s Role Shift When It Comes To Security
    In the halcyon days of my sysadmin youth, my team was asked to perform entitlement reviews on sensitive systems. When we were asked to determine who should have access to what, my director responded in a way I would never forget: “That’s not my j…
    - 21 days ago, 25 Jun 18, 10:37am -
  • Robotics Quotient At The New Tech & Innovation Forum
    I’m excited for clients to attend Forrester’s New Tech & Innovation Forum, July 18–19 in Boston. This year’s theme is Putting It All Together: The Power of Exponential Tech. At the leading edge, innovative companies are finding that really…
    - 21 days ago, 25 Jun 18, 8:50am -
  • Auto And Home Insurer CX Inches Up Slightly In 2018
    Seven auto and home insurers saw a statistically significant change to their Customer Experience Index (CX Index™) scores in 2018. As a result, the average score for the industry has moved up one point since 2017. Insurers should not get too excit…
    - 25 days ago, 21 Jun 18, 3:30pm -
  • Different Year, Same Health Insurer CX Index Story
    Health insurers know why customer experience is critical — CX leaders grow revenue faster than laggards, can charge more for their products, and have a higher brand preference. But based on Customer Experience Index (CX Index™) data, the how co…
    - 25 days ago, 21 Jun 18, 3:28pm -
  • You Can’t Afford To Wait And See With Emerging Tech
    New C-Suite Must-Read Report: “Technology Innovation Chains Create Breakthrough Opportunities” To C-suite execs responsible for driving business innovation, I highly encourage you to read Brian Hopkins‘ latest report, which shows that today’s…
    - 25 days ago, 21 Jun 18, 10:12am -
  • Tesla Sabotage: A Perfect Storm For Insider Threat
    Last Sunday, Tesla CEO Elon Musk sent an all-employee email to Tesla employees revealing that the company was the victim of insider sabotage. Musk indicated that the saboteur made changes to Tesla’s manufacturing operating system using fake usernam…
    - 26 days ago, 20 Jun 18, 3:34pm -
  • Banking CX Is Stagnating
    Customer experience leaders grow revenue faster than CX laggards, drive higher brand preference, and can charge more for their products. Based on a survey of more than 110,000 US adult customers in 2018, Forrester’s Customer Experience Index (CX In…
    - 27 days ago, 19 Jun 18, 11:10am -
  • There Are No Clear CX Leaders Among US Brands — For The Third Year In A Row
    Forrester’s 2018 Customer Experience Index (CX Index) for US brands reveals a worsening CX leadership gap: Not a single brand has risen to the top of our rankings and continued to move upward, and the overall quality of US customer experience is st…
    - 27 days ago, 19 Jun 18, 10:10am -

Get Elastic Ecommerce Blog

  • The GDPR: Its Impact on Brands and Benefits to Consumers

    The GDPR: Its Impact on Brands and Benefits to Consumers

    Online activities generate data that can be collected, stored, and shared. Shopping online, interacting with social media, installing mobile apps...The post The GDPR: Its Impact on Brands and Benefits to Consumers appeared first on Get Elastic Ecomm…
    - 5 Apr 18, 2:51pm -
  • Prepare for Conversational Commerce

    Prepare for Conversational Commerce

    Customers don’t just use messaging apps, they prefer them. The point of conversational commerce is convenience. It allows people to...The post Prepare for Conversational Commerce appeared first on Get Elastic Ecommerce Blog.
    - 28 Mar 18, 4:16pm -
  • SXSW 2018 Sets the Blueprint for Customer Engagement in the City of the Future

    SXSW 2018 Sets the Blueprint for Customer Engagement in the City of the Future

    Very few events manage to bring together such a vast array of content like Austin’s South by Southwest (SXSW). With...The post SXSW 2018 Sets the Blueprint for Customer Engagement in the City of the Future appeared first on Get Elastic Ecommerce B…
    - 22 Mar 18, 2:50pm -
  • Experience Adaptive Commerce at South by Southwest

    Experience Adaptive Commerce at South by Southwest

    A guest blog post by Will Brown, Emerging Commerce Offerings, Accenture Interactive. This weekend, we’re in Austin Texas at the...The post Experience Adaptive Commerce at South by Southwest appeared first on Get Elastic Ecommerce Blog.
    - 8 Mar 18, 9:54am -
  • Dynamic Pricing and the New Formula for Profit

    Dynamic Pricing and the New Formula for Profit

    Dynamic pricing or flexible pricing isn’t new. Before the 19th century, customers haggled for discounts, and loyal patrons were often...The post Dynamic Pricing and the New Formula for Profit appeared first on Get Elastic Ecommerce Blog.
    - 2 Mar 18, 3:42pm -
  • Modern Commerce and the 8-Second Rule

    Modern Commerce and the 8-Second Rule

    This post is based on the webinar Experience-driven modern commerce powered by Adobe and Elastic Path. You have eight seconds...The post Modern Commerce and the 8-Second Rule appeared first on Get Elastic Ecommerce Blog.
    - 22 Feb 18, 3:10pm -
  • The 3 C’s of Commerce that Build Customer Delight and Loyalty

    The 3 C’s of Commerce that Build Customer Delight and Loyalty

    Commerce has evolved beyond the cart into an entire ecosystem. It’s not enough to have a beautiful website, a drop-down...The post The 3 C’s of Commerce that Build Customer Delight and Loyalty appeared first on Get Elastic Ecommerce Blog.
    - 8 Feb 18, 5:32pm -
  • Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars

    Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars

    The forces of modern commerce have changed all the rules. Lessons learned back in the days of single-screen ecommerce did...The post Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars appeared first on Get Elastic Ecomme…
    - 1 Feb 18, 12:16pm -
  • How E-Commerce Can Become Carriers’ ‘Secret Weapon’ to Unified Customer Experiences

    How E-Commerce Can Become Carriers’ ‘Secret Weapon’ to Unified Customer Experiences

    Today’s post originally ran on Wireless Week. Against the technical backdrop of increasing expectations for always-on internet and mobile services,...The post How E-Commerce Can Become Carriers’ ‘Secret Weapon’ to Unified Customer Experience…
    - 24 Jan 18, 6:00pm -
  • Experience-Driven Commerce from Elastic Path and Adobe: making every moment shoppable

    Experience-Driven Commerce from Elastic Path and Adobe: making every moment shoppable

    Today, at the NRF show in New York, Adobe announced a new set of services to enable experience-driven commerce. Elastic...The post Experience-Driven Commerce from Elastic Path and Adobe: making every moment shoppable appeared first on Get Elastic Ec…
    - 16 Jan 18, 1:44pm -

Internet Retailer: News

    Practical eCommerce

    • new11 Free Chrome Extensions for Technical SEO
      Search engine optimization is well suited to technical and analytical tools. Unfortunately, there’s an overload of choices, especially for browser extensions at the Chrome Web Store.In this post, I’ll review ... The post 11 Free Chrome Extensio…
      - 20 hours ago, 15 Jul 18, 9:09am -
    • Cash on Delivery Dominates Indian Ecommerce
      Ecommerce in India remains heavily dependent on the cash-on-delivery mode of payment — more than 50 percent of transactions. In this post, I'll address why Indian shoppers continue this traditional payment routeThe post Cash on Delivery Dominates…
      - 3 days ago, 13 Jul 18, 10:28am -
    • Using Amazon to wind down a retail business
      There are many blogs on how to improve sales on Amazon. In this post, I’ll address the opposite: how to wind down and stop selling on Amazon entirely.It is becoming ... The post Using Amazon to wind down a retail business appeared first on Practi…
      - 3 days ago, 13 Jul 18, 8:31am -
    • 15 Common Mistakes of Fashion and Lifestyle Merchants
      The failure rate for startup businesses in the U.S. is roughly 80 percent. As a consultant and former employee for fashion and lifestyle businesses, I can point to frequent missteps that lead to business failure. In this post, I'll list 15 common mis…
      - 3 days ago, 12 Jul 18, 4:48pm -
    • Getting Started with Marketing Automation (for Ecommerce)
      Marketing automation is the process of using software to manage repetitive marketing tasks. Examples include automated emails based on a user’s action and automated social media posts. Offering relevant cross-sells ... The post Getting Started wit…
      - 5 days ago, 11 Jul 18, 3:24pm -
    • Looking to Sell Your Business? Here’s What Buyers Seek
      You’ve decided to sell your business. Buyers view your business as an investment. They are most interested in cash flow. Here are four actions to boost the cash flow of your businessThe post Looking to Sell Your Business? Here’s What Buyers Seek…
      - 5 days ago, 11 Jul 18, 8:27am -
    • How to Attract Clicks on a Search Engine Results Page
      You’ve done the technical search engine optimization steps. You’ve worked hard to create useful, even authoritative content that answers common questions — keyword queries — for your industry. You’ve earned ... The post How to Attract Clic…
      - 6 days ago, 10 Jul 18, 3:05pm -
    • 7 Ways to Address Concerns of Online Shoppers
      Even for an ordinary, inexpensive item, it’s astounding how many uncertainties can come up from online shoppers. If you tried to address every single worry or question in a product description, it would quickly become bloated and unmanageable. Inst…
      - 6 days ago, 10 Jul 18, 9:39am -
    • 11 WordPress Plugins for Customer Support
      Offering support throughout your shoppers’ purchase experience is a good way to ensure their return. If you have a WordPress site, there are a variety of customer-support plugins to help.Here ... The post 11 WordPress Plugins for Customer Support…
      - 7 days ago, 9 Jul 18, 1:36pm -
    • SEO: Shaving Seconds Off Page Speed
      For customers, site speed matters. For search engines, site speed impacts organic rankings. With its mobile Speed Update rolling out now, Google is applying site speed to mobile search results ... The post SEO: Shaving Seconds Off Page Speed appeare…
      - 7 days ago, 9 Jul 18, 10:19am -

    The Ecommerce Blog

    • REI breaks the back button

      REI breaks the back button

      Been a while but I came across a usability blunder bad enough I had to share it. REI uses some javascript to do some whacky stuff to the browser history. It’s so bad that on some pages of the site, there were over 30 entries before I could back up…
      - 17 Feb 15, 12:10pm -
    • How not to decline a transaction – ebay and paypal 2013

      How not to decline a transaction – ebay and paypal 2013

      I was amazed today trying to checkout on ebay that ebay and Paypal still haven’t figured out how the transaction flow is supposed to work. If a paypal transaction declines when checking out on ebay, rather than giving an error like reason would sug…
      - 4 Dec 13, 3:17pm -
    • Love your customer and stick it to the repeat buyers, thanks hotels.com

      Love your customer and stick it to the repeat buyers, thanks hotels.com

      Something that I came across today, that for lack of a better description, just flat out pissed me off. I was booking a hotel room on hotels.com, and found some interesting pricing disparaty when I logged into my hotels.com account on another compute…
      - 5 Mar 13, 10:34am -
    • The un-usability of online video
      Just about every news website and blog uses online video as a means of communicating with their audience. Online video started gaining popularity several years ago with the creation of youtube and other video sharing services. Youtube gained immediat…
      - 13 Jan 12, 1:20pm -
    • The importance of hardware consistency
      If you look at any of the posts I’ve done regarding server or computer setups, you’ll find some similarities in the way I set things up. After enough testing myself and reviewing other people’s experience I like to stick with certain brands and…
      - 19 Dec 11, 5:17pm -
    • Call your congress-person, oppose the American Firewall
      In case you haven’t been paying attention to the US political landscape, there is currently a bill in progress dubbed the great American firewall. It is a thoughtless overreaching nightmare’ish bill that claims to be for preventing copyright infr…
      - 17 Nov 11, 11:44am -
    • Who are you sharing your customer data with?

      Who are you sharing your customer data with?

      I see new products and services from large retailers and large online companies all the time. Sometimes these services can be extremely helpful to the ecommerce website owners. Services such as product reviews, facebook or social media widgets, custo…
      - 3 May 11, 1:46pm -
    • SEO for small businesses on a budget
      Taking a break from usability and operations that I normally address. Seobook.com published an outstanding guideline on setting up and marketing a business online on a budget. The guide is straight to the point and offers a ton of good information ab…
      - 11 Feb 11, 12:00pm -
    • Payment method and credit card logo API

      Payment method and credit card logo API

      I just finished a simple credit card logo API which is outlined on my other blog. This offers an easy method of adding credit card logos to an ecommerce website. We designed some very clean icons for each logo. The API supports 2 sizes currently, ful…
      - 12 Jan 11, 9:38am -
    • What is a trust seal actually worth?

      What is a trust seal actually worth?

      I was asked the question this week of what trust seals I would recommend a website use? Trust seals would include services like Mcafee, Truste, the BBB, Verisign SSL, etc. Putting aside any potential real benefits in security, I think that these seal…
      - 28 Oct 10, 11:36am -

    E-Commerce Law

    • 7 Trademark Rules Every Startup Should Know

      7 Trademark Rules Every Startup Should Know

      A trademark or service mark is a brand identifier. Every company offering products or services has at least one. While the name of a product or service tells consumers what it is, the associated mark tells consumers who offers it to the public. The s…
      - 25 May 16, 9:04am -
    • Copyright Basics for Startups and Entrepreneurs

      Copyright Basics for Startups and Entrepreneurs

      In most cases, the value of an early-stage business is based primarily on its intellectual property, such as its rights in inventions, literary and artistic works, and the symbols, images, and names used to identify the business to its prospective cu…
      - 5 May 16, 5:21pm -
    • Virginia Statute Protects Employee Social Media Passwords

      Virginia Statute Protects Employee Social Media Passwords

      On Labor & Employment Law Cocktail, Tim McConville recently discussed a new Virginia law that prohibits employers from requiring current or prospective employees to disclose the user names and passwords associated with their social media accounts.
      - 27 Nov 15, 10:26am -
    • Trademark Selection Basics for Startups and Entrepreneurs

      Trademark Selection Basics for Startups and Entrepreneurs

      After carefully developing an idea for a marketable product or service, many startups and entrepreneurs immediately name it with little thought as to the legal effect of the name chosen. Selecting the brand name of a product or service is an importan…
      - 5 Aug 15, 1:32pm -
    • Copyright Basics for Startups and Entrepreneurs

      Copyright Basics for Startups and Entrepreneurs

      My June article on The Rouse, "Copyright Basics for Startups and Entrepreneurs," has proven to be my most popular yet. It has been shared on social media platforms more than 5,000 times since Friday.
      - 24 Jun 15, 8:39am -
    Janine Just, Inc.
    Janine Just, Inc.
    Janine Just, Inc.
    Janine Just, Inc.
    Dosha Pops

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