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AllThingsD: Social

Likeable Media: Blog

  • #RE2PECT: A Lesson In Virality

    #RE2PECT:  A Lesson In Virality

    By Dylan O’Shea By now, I am sure you have seen the RE2PECT video that Nike’s Jordan brand made as a tribute to Derek Jeter.   In this article, I’m going to examine how a brand was able to create a 100-second video and turn it into a 3-month n…
    - 3 Oct 14, 7:00am -
  • How Brands Can Leverage the #Instafamous

    How Brands Can Leverage the #Instafamous

    By Elana Lyn Gross Instagram recently surpassed 150 million users. Some of these users have been lucky enough to become #instafamous, meaning that these individuals have hundreds of thousands of followers. Recently brands have been reaching out to b…
    - 2 Oct 14, 7:00am -
  • 7 Simple Tips for Writing Better Headlines

    7 Simple Tips for Writing Better Headlines

    By Theresa Braun Start using your headline. The title is the powerful bait that hooks a reader–and it can certainly make or break your article. In fact, according to Copyblogger, eight out of 10 people read this post’s headline, but only two out…
    - 1 Oct 14, 7:00am -
  • How To: Create Your Content Calendar Like a Pro [*NEW* Free Template]

    How To: Create Your Content Calendar Like a Pro [*NEW* Free Template]

    By Amanda DiAntonio This post is an update to the original Likeable Blog post: How To: Plan Your Content Calendar Like a Pro. As most marketers know, the concept of time on social media is entirely different than the time by which we live our lives.…
    - 30 Sep 14, 12:00pm -
  • How Social Media is Like Shopping Foreplay

    How Social Media is Like Shopping Foreplay

    By Mallorie Rosenbluth While we’ve come leaps and bounds in terms of measuring ROI from various social channels through link tracking and sophisticated advertising platforms, the retail space remains one key area where social efforts are still lar…
    - 29 Sep 14, 8:00am -
  • 3 Tips for Successful Videos on Social Media

    3 Tips for Successful Videos on Social Media

    By Andrew Minucci Video has been a part of the human experience since we first learned to capture motion on film. The JFK assassination, the Moon Landing, the fall of the Berlin Wall, and countless other moments in our history were played out and con…
    - 26 Sep 14, 8:00am -
  • It’s Like That: 6 Social Media Lessons from Mariah

    It’s Like That: 6 Social Media Lessons from Mariah

    By Roly Gonzalez With over 200 million albums sold, 18 #1 Billboard Hot 100 hits (the most of any solo artist in history including 17 that she co-wrote), and a career that spans nearly 25 years, Mariah Carey is unquestionably a very successful musi…
    - 25 Sep 14, 8:00am -
  • What You Should Know About Real-Time Content

    What You Should Know About Real-Time Content

    By Kelly Byrd No matter your industry or target audience(s), it is likely that you (and/or your clients) are seeking to share more “real-time” content on social media. In 2014 alone, there have been several platform changes affecting real-time ma…
    - 24 Sep 14, 8:00am -
  • Social Media Science: How to Use Facial Recognition to Your Advantage

    Social Media Science: How to Use Facial Recognition to Your Advantage

    By John Kultgen Is it important to show a person’s face? As social media increasingly becomes more visual, I’m constantly challenged with this question. For clothing and hair products, it seems natural. But if a brand sells a product or service t…
    - 23 Sep 14, 7:00am -
  • Social Media FAQs For Health Care Brands

    Social Media FAQs For Health Care Brands

    By Keith Murray Social media and health care: two topics that go hand in hand these days as the health care industry continues to plan for its (potential) social media strategies. The FDA is helping steer this ship with the release of the draft soc…
    - 22 Sep 14, 2:27pm -

Social Media Examiner

  • newHow to Create a Facebook Public Figure Page and Why You Should

    How to Create a Facebook Public Figure Page and Why You Should

    Want to create a Facebook presence that’s separate from your personal profile? Have you considered creating a public figure Facebook page? In this article, you’ll discover why you should consider a Facebook public figure page and how to set one u…
    - 3 hours ago, 26 Sep 17, 6:00am -
  • 4 Tools to Research Competitors on Social Media

    4 Tools to Research Competitors on Social Media

    Do you want to learn more about your competitors’ social media activity? Looking for tools to help? Competitive research tools let you see at a glance how your social media marketing compares to similar businesses. In this article, you’ll discove…
    - 1 day ago, 25 Sep 17, 6:00am -
  • Facebook Ads Dynamic Creative, Instagram Visual Backdrops, and YouTube Fan Sponsors

    Facebook Ads Dynamic Creative, Instagram Visual Backdrops, and YouTube Fan Sponsors

    Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook ad…
    - 3 days ago, 23 Sep 17, 6:00am -
  • Product Evangelism: How to Evangelize and Create Advocates

    Product Evangelism: How to Evangelize and Create Advocates

    Want to create an intensely loyal fan base for your product? Wondering how a product evangelist can help? To explore how product evangelism supports the sales process, I interview Guy Kawasaki. More About This Show The Social Media Marketing podcast…
    - 4 days ago, 22 Sep 17, 6:00am -
  • How to Use Facebook Audience Optimization for Better Organic Exposure

    How to Use Facebook Audience Optimization for Better Organic Exposure

    Want to increase your Facebook news feed exposure? Looking for a solution that doesn’t involve ads? In this article, you’ll discover how to improve your organic visibility via Facebook’s Audience Optimization feature. Why Use Organic Post Targe…
    - 5 days ago, 21 Sep 17, 6:00am -
  • 3 Tools That Increase Your Instagram Bio Links

    3 Tools That Increase Your Instagram Bio Links

    Want to get more out of your Instagram bio link? Do you wish you could share multiple links via Instagram? In this article, you’ll discover three tools that let you serve links to people who click on your Instagram bio. #1: Promote 5 Links for a Si…
    - 6 days ago, 20 Sep 17, 6:00am -
  • How to Reach a Non-English-Speaking YouTube Audience

    How to Reach a Non-English-Speaking YouTube Audience

    Is your content on YouTube? Have you considered taking your content global? In this article, you’ll discover how to expand your reach and influence on YouTube by optimizing your videos for viewers who speak different languages. Reveal Your Ideal In…
    - 7 days ago, 19 Sep 17, 6:00am -
  • How to Use Facebook Video Ads to Move People Through Your Sales Funnel

    How to Use Facebook Video Ads to Move People Through Your Sales Funnel

    Are you using video in your Facebook ad campaigns? Wondering how video can best move people through your sales funnel? In this article, you’ll learn how to move prospects through three stages of the decision-making process by serving the right vide…
    - 8 days ago, 18 Sep 17, 6:00am -
  • Facebook Ads Manager and Twitter Team Management

    Facebook Ads Manager and Twitter Team Management

    Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Ads…
    - 10 days ago, 16 Sep 17, 6:00am -
  • How to Work With YouTube Influencers

    How to Work With YouTube Influencers

    Want your ads to reach an enthusiastic niche audience? Have you considered collaborating with YouTube video influencers? To discover how to work with influential YouTube creators, I interview Derral Eves. More About This Show The Social Media Marketi…
    - 11 days ago, 15 Sep 17, 6:00am -

Social Media Today

Socialnomics

  • new5 Tips to Maximize Both Your Current and Long-Term ROI
    5 Tips to Maximize Both Your Current and Long-Term ROI You don’t need to take an Economics 101 class to understand the concept of Return on Investment, because life is full of opportunities to get to know what this particular phenomenon exactly is,…
    - 18 hours ago, 25 Sep 17, 3:00pm -
  • newWhy Do Companies Need a Cloud Access Security Broker for Cloud Storage
    Why Do Companies Need a Cloud Access Security Broker for Cloud Storage As more and more information moves to cloud applications, how do you protect that data from the myriad of security threats and potential data loss? In the past, enterprises relied…
    - 19 hours ago, 25 Sep 17, 1:56pm -
  • newZuckerberg Decides to Share His Shares
    The One Time Oversharing on Facebook is Okay Sharing is caring (or at least it might get you out of a lawsuit). Facebook abandoned its plan to alter the company’s share structure as investors sought control over the world’s largest social media p…
    - 20 hours ago, 25 Sep 17, 12:54pm -
  • newHow to Detect Workplace Hazards | Tips to Eliminate Them Completely
    How to Detect Workplace Hazards | Tips to Eliminate Them Completely Accidents and injurious incidents in the workplace can be catastrophic when it comes to running a business. Employers can lose a lot of money, along with losing precious time and man…
    - 21 hours ago, 25 Sep 17, 12:15pm -

SocialTimes

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Spout Insights

  • new4 Steps for Creating a Social Media Calendar

    4 Steps for Creating a Social Media Calendar

    If you’re not taking the time to plan your social media calendar in advance, you could end up scrambling to find content to share. This is Read more...This post 4 Steps for Creating a Social Media Calendar originally appeared on Sprout Social.
    - 23 hours ago, 25 Sep 17, 10:21am -
  • #SproutChat Recap: Social Recruiting for Higher Education

    #SproutChat Recap: Social Recruiting for Higher Education

    Ask any college student about social media, they’ll tell you that it’s an integral part of their school experience, both on and off campus. Read more...This post #SproutChat Recap: Social Recruiting for Higher Education originally appeared on Sp…
    - 4 days ago, 22 Sep 17, 11:15am -
  • What Is Social Listening & Why Is It Important?

    What Is Social Listening & Why Is It Important?

    By now businesses know social media isn’t just a broadcast platform. A successful strategy is built around reaching the right people at the best Read more...This post What Is Social Listening & Why Is It Important? originally appeared on Sprout So…
    - 6 days ago, 20 Sep 17, 10:23am -
  • The 7 Undeniable Benefits of Social Media Monitoring for Brands

    The 7 Undeniable Benefits of Social Media Monitoring for Brands

    Your customers have a voice and more likely than not, they’re trying to communicate with you via social media. Handling all the individual messages Read more...This post The 7 Undeniable Benefits of Social Media Monitoring for Brands originally ap…
    - 7 days ago, 19 Sep 17, 8:30am -
  • How to Get Verified on Twitter in 5 Simple Steps

    How to Get Verified on Twitter in 5 Simple Steps

    One of the highest forms of social media currency is a verification logo on top networks like Instagram and Twitter. Though both are governed Read more...This post How to Get Verified on Twitter in 5 Simple Steps originally appeared on Sprout Social…
    - 8 days ago, 18 Sep 17, 10:18am -
  • #SproutChat Recap: The Importance of Online Reviews & Reputation Management

    #SproutChat Recap: The Importance of Online Reviews & Reputation Management

    A brand’s reputation can mean everything on the internet. Negative reviews and a poorly handled customer experiences can spiral into a public relations nightmare Read more...This post #SproutChat Recap: The Importance of Online Reviews & Reputatio…
    - 11 days ago, 15 Sep 17, 10:32am -
  • #NoTwoDays: A Day in the Life of Susan Chang of Dropbox

    #NoTwoDays: A Day in the Life of Susan Chang of Dropbox

    What does a typical day look like for you? “Well, no two days are alike,” is a common response to the question that marketers Read more...This post #NoTwoDays: A Day in the Life of Susan Chang of Dropbox originally appeared on Sprout Social.
    - 12 days ago, 14 Sep 17, 2:46pm -
  • Republicar contenido en Instagram desde el app móvil de Sprout

    Republicar contenido en Instagram desde el app móvil de Sprout

    Normalmente hay un enfoque sobre cómo pueden crear contenido las marcas para conectarse mejor con su audiencia, pero ¿qué sucede cuando las marcas aprovechan Read more...This post Republicar contenido en Instagram desde el app móvil de Sprout or…
    - 13 days ago, 13 Sep 17, 7:19pm -
  • Repost conteúdo no Instagram utilizando o app móvel do Sprout

    Repost conteúdo no Instagram utilizando o app móvel do Sprout

    Existe um foco constante em como as marcas podem criar conteúdo para melhor se conectar com seu público, mas o que dizer sobre como Read more...This post Repost conteúdo no Instagram utilizando o app móvel do Sprout originally appeared on Sprout…
    - 13 days ago, 13 Sep 17, 7:18pm -
  • Repost Instagram Content Using Sprout’s Mobile App

    Repost Instagram Content Using Sprout’s Mobile App

    There’s often a focus on how brands can create content to better connect with their audience, but what about how brands can leverage content Read more...This post Repost Instagram Content Using Sprout’s Mobile App originally appeared on Sprout S…
    - 13 days ago, 13 Sep 17, 11:04am -

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